HCD UX/CX certification

Advance your career in Human-centred Design


HCD-Micro Masters


Duration

This program has a blended design foundation program with digital design & strategy management.
In 12 different modules, this program will take two semesters ( 12 academic months ) and an Internship Graduation project with collaboration with Industry of 6 Months.

Eligibility

Education by practice These qualifications are available to learners aged 16 years or over. Learners should have a bachelor's/graduate diploma. Aspirants with relevant experience of more than three years without a bachelor's equivalent also can apply. Their application will be considered as part of our learning by practice program.
it is recommended that Learners must be able to demonstrate the requirements of the qualifications and have access to required assessment opportunities and relevant resources.
Please refer to specific assessment requirements on individual components for more information.
Hybrid Centers should undertake initial assessment activities with learners to ensure that the chosen qualification is appropriate and they are capable of achieving it.
 

Data-Driven Design thinking is a human-centered approach to innovation—based on understanding user’s needs, rapid prototyping, and generating creative ideas—that will transform the way we develop products, services, processes, and organizations.

1PGDP 1.Presentation and communication skills
• Introduction to presentation methods and technologies. Understanding and creative applications of these media. • Design principles for creating presentations, slides and report writing. • Creative writing, articulation, narration exercises. • Final Project: Documentation and presentation exercise
2PGDP 2. Elements of design
1. An introduction to basic elements: Line, texture, colour, form, symmetry, balance, scale, mass, unity and variety. • 2. Concept of visual language and visual design • Introduction to Gestalt Laws, composition and figure and ground relationship. • 3. Introduction to the concept of negative space. • Use of symmetry. 4. Generation of patterns and textures using simple elements. • Introduction to typography and fonts. • 5. Use of grids in graphic composition. • 6. Colour circle, colour combinations and its dimensions: hue, value and chroma. • 7. Colour meanings in traditions and psychological use of colours.
3PGDP 3. Form & Motion
• Introduction to 2 dimensional and 3-dimensional form. Radii manipulation in 2D and 3D form • Exploration of surface textures in different materials. • 2 and 3D Form transition. Exploration of form to develop imagination and insight. • Use of metaphors to generate new forms. Concept of the family of forms. • Introduction to 3D geometry. Basic 3D Forms: cube, tetrahedron, octahedron etc. And their imaginative use in generating complex forms and structures. • Use of combinatorics as a method of 3D form generation. • Form, material and process relationship.
4PGDP 4. Product Design 1
• Design Definitions and Design Spectrum • Product Attributed – Function and Emotion • Product configurations and Component relationships (component Matrix) • Introduction to Design Research • Product Analysis – Diachronic, Synchronic • Understanding and Analysis – Diachronic, Synchronic • Understanding and Analyzing contexts, parallel situations, future situations • Understanding modularity and modular systems – 3D lattice and structures • Design of Modular System – abstract design • Process of conception and its documentation • Seminar and exercises related to the above topics
5PGDP 5. Science and liberal arts
This is an exposure course to Indian thought and traditions which will cover various domains like Indian visual art, oral traditions, music, dance, theatre, science, health and architecture and society that make India stand out uniquely as a nation because of its diversity of cultures, languages, religions and customs Visual Art – Traditional and contemporary schools of Indian Art, folk art Oral Traditions from the ancient to the present Music – Classical (Hindustani & Carnatic), Semi-classical, Folk, Fusion Dance – Classical, Folk, Contemporary Theatre – Traditional (Natashastra), Contemporary, Puppet Theatre Science – An understanding of the scientific approach to everything and the holistic approach to it and how it influenced all aspects like health, architecture, management and even the arts. Post-independence understanding of India as a nation and bridging the wealth of the past with the potential of the future.
6PGDP 6. Human Factors
In this course, basic design principles related to physical and cognitive ergonomics, as well as ethnography. This course provides the experience with user research and testing needed to enter Design Studio 4. A debate-based course, a portion of the assignments will be done hands-on through modeling, rigging, and constructing testing props and mechanisms.
7PGDP 7. Political Economy and public policy
This course investigates how research strategies empowPublic policy analysis is concerned with collective actions that address economic, social, and political problems through government action. This course is designed to introduce historical and theoretical perspectives essential for critical thinking about policy formation in four related sections. The first is concerned with the evolution and essential characteristics of markets and states. The second section focuses on the nature of individual decision making because a) policies will be more effective the more closely aligned they are with the way individuals and groups make decisions, and b) alternative ideological perspectives on the role of markets and the state reflect importantly underlying views of individual decision making. Section 3 addresses the intended and unintended consequences of public action. The course concludes with an overview of policy analysis as a discipline and discusses contemporary policy-making processes.er the design process. Students conduct formative and summative research, including a contextual overview, audience research, visual exploration, and user testing to guide and evaluate their media design practices. We explore participatory design, iterative design, personas, scenarios, and visualization, among other tactics. In the process, we think about questions such as: What is design? What informs design decisions? How does design synthesize and contextualize ideas into effective communication? Whether the designer wants to think about how design can support a cause, establish a brand, motivate interaction, remediate aesthetics, or initiate a new media project, this introduction to design research methods should help designers reach their goals. Over the semester, each student develops a design concept to gain insight and expertise in addressing issues of content creation, user interactions, collaboration, media platforms, prototypes, and presentation. Case studies, theoretical readings, experiments, guest lectures, and critiques of student work inform our design approaches.
8 PGDP 8. Studies in form
• Form exploration in the context of products. • Expressions in Form like soft, hard, warm, cold, precise, gross, delicate, intense, fragile, rugged and more. • Study product expressions by analyzing elements like form, proportion, color, texture • Introduction to abstraction in form. Study of 3D abstraction in art and sculpture. Exploration of industrial material and processes as elements of design through 3D abstraction of entities in Nature.
9PGDP 9. Experience Design
The emphasis of the course is on group design projects. The selection of the projects is based on the possibility of user interaction leading to innovation. Projects end with a comprehensive presentation through working/mock-up models, design drawing, and a report. • The project is supported by a detailed discussion on various stages in the design process, emphasizing the complementary nature of systematic and creative thinking.
10PGDP 10 Design issues
This course will contain two predominant approaches. The first is reflective, which will help students ponder the fundamental yet subjective questions like what makes a good designer. • It will deal with the tangible and intangible relevance of broadening one’s perspectives in Arts Aesthetics, Science, and Technology to design.
11 PGPD 11 Design Research Methodologies
This course offers an introduction to research methods used in the design process for post- graduate students of all branches of design. Topics which will be covered include: Introduction to qualitative research methods used in design, Introduction to quantitative methods, exploratory, inferential and casual research, Research Design and Introduction to Reading research and Reporting research.
12 PGPD 11 User Experience Design Mini Project
Follow the design process: empathize with users, define pain points, ideate solutions, create wireframes and prototypes, test and iterate on designs Understand the basics of design research, like planning research studies, conducting interviews and usability studies, and synthesizing research results Apply foundational design concepts, like user-centered design, accessibility, and equity-focused design
13 DIploma Project
The experience design projects are chosen in film and video, typography, information design, graphic design, illustrated books, and book design, animation, and interaction design. This is the equivalent of the final dissertation project leading to a diploma in design thinking

Design thinking will enable us to make decisions based on what users want instead of relying only on historical data or making risky bets based on instinct instead of evidence.

The HCD programs are designed keeping this in mind.
Enabling our students to become product leaders of tomorrow.

 

Design Foundation

Color experiments

Learn the core skills and mindsets of design practice.

HCD - Human-Centered Design

Human-centered design (HCD) has long played a central role in designers'/innovators' work across the globe. The first product's innovation principle is 'design with the user' – ensuring that a project takes a user-centric approach. HDC method takes this a step further by using a set of tools to tailor solutions for children using repeatable, human-centered methods for creative problem solving and innovation. Human-centered design (HCD) is a creative approach to solving social issues and malicious challenges with people at the center.
INNOVATIVE RESPONSE: HUMAN-CENTRED DESIGN
Human-centered design (HCD) is a problem-solving process that begins with understanding a challenge's human factors and context. It requires working directly with users —the people who use the service or deliver the solution —to develop new ideas that are viable and appropriate in their context. Designing for people and their everyday actions helps uncover and solve the correct problems using local capacities and minimal resources.
This process is vital because it asks us to:
• Use participatory methods.
No expert has more knowledge than a caregiver, nurse, or community health worker about solving their most pressing challenges. The methodologies that comprise HCD and related approaches acknowledge this by focusing on collaboration and designing with —not for —the people we seek to serve. Problems are defined locally, and solutions are developed locally.
• Be inclusive.
We cannot design sustainable solutions without considering the full complex, dynamic and interconnected system. Observing and interviewing, not only with those who fall within the average set of circumstances but also outliers who represent a more diverse set of circumstances, forces us to reexamine existing assumptions and include the perspective of all genders and belief systems, social circumstances, and family dynamics.
• Think critically.
Putting people at the center of the process means that we uncover needs that service providers and program recipients may not know they have —even though these needs influence actions and decisions. After honing listening and observing skills, we see more than what is visible and hear more than what is said.
This allows the unexpected to reveal itself and points us toward new solutions.
• Design to hand-off.
From the beginning, solutions are tested in the real world with real stakeholders, not with consultants in an office. Solutions that make it past this “prototype” step lend themselves to local ownership because the community and health workers have been involved in their development from the beginning. The outcome is action-oriented, implementation-ready examples—not static reports.